1. Each company was founded in California by two Irish-American brothers.
2. Both are icons of global Americanization.
3. McDonald's is symbolized by the Golden Arches; Disney, by the double arcs of Mickey Mouse's ears.
4. Disney's two most iconic characters are called Mickey and Donald. The Mc- element in McDonald's corresponds to Mickey, as in the nickname "Mickey D's."
5. Both companies use "happy" in their branding. Happy Meal. The Happiest Place on Earth.
6. Both Mickey Mouse and the prefix Mc- are used colloquially to indicate mediocrity or worthlessness.
2 comments:
In the positive rationale for their success was that both brands 'guaranteed' a certain, acceptable, level of enjoyment; and for a reasonable price.
Although Disney has, at times, exhibited a popular art genius that MacD's never aspired to. And now, Disney is far more insidiously demonic than MacD's are capable of (unless MacD's start seeding their products with mind-control nanobots).
Yes, McDonald's is quite harmless by comparison! "Fear not them which kill the body but are not able to kill the soul."
Post a Comment