The protagonist is characterized as a "Bowie believer." His friend, a former "DC Comics disciple," now inexplicably "rotates in the Marvel universe." Words like believer and disciple of course more usually refer to religious convictions than to pop-culture preferences.
Today on Synlogos I found a link to a First Things article called "The Church of David Bowie," a review of a recently published biography by Peter Ormerod.
The image shows the single word BOWIE in all caps, with Bowie himself beneath it. Here's a passage from Noah Hypnotik (pp. 36-37):
The whole class shifted until everyone was staring at my [T-shirt], the bold type BOWIE across the top, and under it, the man himself with a cigarette hanging out of his mouth."The music, the sexuality, the image," Parish said. "All of it comprised in a single, universally understood word -- Bowie."
Then I checked today's Barnhardt Meme Barrage, where the second meme in the barrage was this one:
It's a satirical definition, done in the style of a Wikipedia article, of Americhristianity, a "syncretic religion" incorporating among other things both "the Marvel Cinematic Universe" and the worship of the President of the United States. The "Marvel universe" reference is right off the back cover of Noah Hypnotik, of course -- but also: If these people adhere to a religion based in part on a comic-book company, and if their Vatican is Washington, D.C., couldn't we accurately describe them, despite their Marvel affiliation, as "DC Comics disciples"?



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