Before deployment of magic word:
Sorry, sir, we're fresh out of stock -- but perhaps I could interest you in this nice Wikipedia article on Tim Burton? Did you know that he directed Walken in both Batman Returns and Sleepy Hollow?
Since Google offered the weird tip that "cake recipes" might help me find what I was looking for, I thought I might as well try that. Obviously, anyone who Googles "cake recipes" is likely to be a novice in search of a very basic recipe, and so Google serves up this:
Note that this magic word only seems to work on Google. Duckduckgo, Bing, and Yandex all yield a Christopher Walken article as the first hit -- the same one, in fact, on some site called Info-something-or-other.